SpisIByen is centered around anything food! In collaboration with more than +100 of Denmark's best restuarants, you can find amazing gourmet experiences.
About the project:
SpisIByen has some of the greatest deal-offers on great restaurants in Denmark. "Our target was to find people in Denmark who was interested in great deals on restaurant visits". "Its not really hard to find people in Denmark, who would like to save money on restaurant visits, but the hard part is to find people who actually want to use these offers", says Casper Ravn-Sørensen. "We worked with the company and tried to target people in Copenhagen and up to 30 minutes drive from the city center". "We used Social media marketing and targeted e-mail marketing campaigns". "The traffic we were able to get, we send to a customized landing page, created in the look and feel of SpisIByen", says Casper Ravn-Sørensen.
Lead Generation, E-mail marketing,
Social media marketing